RICARDO POCCI
Art Director  
Olson / Minneapolis - U.S. 

ricardo.pocci@gmail.com

I started my career in 2005 at 18 years old by running my own agency. In 2008 I went on to join AlmapBBDO where I had the opportunity to work for Havaianas, Volkswagen, GE, Visa among others. In 2012 I joined F/Nazca Saatchi & Saatchi to work for Google, Leica, Honda, inBev (Skol, Guaraná Antarctica) etc. In 2016 I moved to U.S. where I currently work at Olson with clients like Bissell, Mc Donald’s, Discover Boating, Hisense in a bunch of different things. It’s been very rewarding to get recognition from D&AD, One Show, ADC, Clio, Cannes among others. Especially proud of winning the Cannes Young Lions to represent Brazil during the Cyber competition.

RECOGNITION 

D&AD 
Wood Pencil / Art Direction / Double Tap Ads (Miami Ad School)
In-Book / Digital Solutions / Twitter Zoom (Volkswagen)
Shortlist / Mobile Interaction / Mobile Check-in (Gol Airlines)

CANNES 
Young Lions 2012 (Competitive @Cyber)
Shortlist / Cyber / Amarok Automatic Site (Volkswagen)

ONE SHOW
Merit / Interactive / Amarok Automatic Banner (Volkswagen)
Merit / Interactive / Twitter Zoom (Volkswagen)

ART DIRECTORS CLUB NY
Merit / Craft / Havaianas 50 Years (Havaianas)

CLIO AWARDS 
Bronze / Interactive / Twitter Zoom (Volkswagen)

NEW YORK FESTIVALS 
Shortlist / Craft / Havaianas 50 Years (Havaianas)
Shortlist / Interactive / Amarok Automatic Banner (Volkswagen)
Shortlist / Interactive / Amarok Automatic Site (Volkswagen)  
Shortlist / Interactive / Valentine's Flight (Gol Airlines)

FIAP - FESTIVAL IBEROAERICANO DE LA PUBLICIDAD
Silver / Interactive / Amarok Automatic Banner (Volkswagen)
Silver / Interactive / Kessy (Volkswagen)
Bronze / Interactive / Amarok Automatic Site (Volkswagen)
Bronze / Audiovisual Production Techniques / Amarok Automatic Site (Volkswagen)
Bronze / Promo / Valentine's Flight (Gol Airlines)
Shortlist / Design / Amarok Automatic Banner (Volkswagen)
Finalist / Film / Havaianas 50 Years (Havaianas)
Finalist / Online Games / Valentine's Flight (Gol Airlines)
Finalist / Interactive / Axle (Audi)
  
TOMORROW AWARDS
Shortlist / Interactive / Amarok Automatic Site (Volkswagen)  

THE MOBI AWARDS
Winner of Best Integrated Mobile/Cross Media Campaign  / Mobile Interaction / Mobile Check-in (Gol Airlines)

EL OJO DE IBEROAMERICA
Gold / Design / Amarok Automatic Banner (Volkswagen)
Gold / Interactive / Amarok Automatic Site (Volkswagen)
Bronze / Design / Havaianas 50 Years (Havaianas)
Bronze / Interactive / Axle (Audi)
Bronze / Interactive / Site for Sale (Havaianas)
Finalist / Interactive / Kessy (Volkswagen)
  
EL SOL DE IBEROAMERICA
Gold / Interactive / VH1 Players (VH1)
Gold / Interactive / Twitter Zoom (Volkswagen)
Silver / Interactive / Mobile Check-in (Gol Airlines)
Bronze / Interactive / Twitter Zoom (Volkswagen)

ADS OF THE WORLD
Gold / Online Media / Kessy (Volkswagen)
Bronze / Online Media / Axle (Audi)
  
THE FWA
26/06/2012 / Amarok Automatic Site (Volkswagen)
26/04/2010 / VH1 Players (VH1)

WAVE FESTIVAL
Gold / Interactive / Mobile Check-in (Gol Airlines)
Silver / Interactive / Twitter Zoom (Volkswagen)
Silver / Interactive / Kessy (Volkswagen)
Bronze / Direct / Leica C (Leica)
Bronze / Interactive / World Cup Penalty (Havaianas)
Bronze / Interactive / Amarok Automatic Banner (Volkswagen)
Bronze / Interactive / VH1 Players (VH1)
Bronze / Interactive / Mobile Check-in (Gol Airlines)
Shortlist / Interactive / World Cup Defend (Havaianas)
Shortlist / Interactive / World Cup Keep Ups (Havaianas)
Shortlist / Interactive / Race Truck (VW Trucks and Buses)
Shortlist / Interactive / Park Assist (Volkswagen)
Shortlist / Promo / Leica C (Leica)

SÃO PAULO CREATIVE CLUB CCSP
Gold / Animation / Amarok Automatic Site (Volkswagen)
Gold / Cyber / VH1 Players (VH1)
Silver / Direct / Leica C (Leica)
Silver / Cyber / Mobile Check-in (Gol Airlines)
Silver / Cyber / The Big Score from Polar / (Ambev)
In-Book / Art Direction / Amarok Automatic Site (Volkswagen)
In-Book / Cyber / VH1 Players (VH1)
In-Book / Cyber / Kessy (Volkswagen)
In-Book / Cyber / Park Assist (Volkswagen)
In-Book / Cyber / Twitter Zoom (Volkswagen)
Shortlist / Cyber / Valentine's Flight (Gol Airlines)
Shortlist / Cyber / Amarok Automatic Banner (Volkswagen)

PRÊMIO ABRIL DE PUBLICIDADE
Grand Prix / Digital / Amarok Automatic Banner (Volkswagen)
Grand Prix / Digital / Kessy / (Volkswagen)
Grand Prix / Interactive / Mobile Check-in (Gol Airlines)
Grand Prix / Media / Mobile Check-in (Gol Airlines)
Finalist / Interactive / Axle (Audi)
Finalist / Digital / Race Truck (VW Trucks and Buses)
Shortlist / Mobile / Mobile Check-in (Gol Airlines)

GRAPHIC DESIGN BIENNIAL BRAZIL 
Highlight / Havaianas 50 Years (Havaianas)
in-Book / Amarok Automatic Site (Volkswagen)
Shortlist / GE Gallery (GE)
Shortlist / Free Wifi (Google)

MAXI MIDIA
Grand Prix / Outdoor / GE Gallery (GE)  

JURY PARTICIPATION
2014 Prêmio Abril de Publicidade, São Paulo, Brazil
2014 Prêmio GRPCOM de Criação, Curitiba, Brazil
2013 Young Lions Brazil, São Paulo, Brazil

CLIENTS LIST
Volkswagen, Honda, Google, Mizuno, Electrolux, Audi, Havaianas, GE, Leica, Skol, Pepsi, Sadia, Gatorade, Trident, Lenovo, Pampers, Gol Airlines, O Boticário, VH1, Ambev, Claro, Veja, Greenpeace, Bauducco, Nivea, Danone, Bradesco, Yahoo!, Vale and others. 

WORKS FEATURED ON
Contagious magazine, Creativity-Online, Advertising Age, Digital Buzz, I Believe in Advertising, Adverblog, Coloribus, Advertolog, We Love Ad, Ads of the World, Bannerblog, Brainstorm9, Japanese, Chinese, Russian, Croatian, Turkish, Italian among other media around world.

For complete info:
linkedin.com/in/ricardo-pocci-0599161