Project   

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Google Pixel 4

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Cannes Lions / Clio  
 

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Activation

Idea  

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With new hands-free features like motion sense control and a new Assistant, Google needed a launch as unique as the Pixel 4’s tech. So we reimagined the classic store debut into a more interactive experience.
We brought the hype straight to our fans by teaming up with delivery experts, Domino’s, to create limited-edition pizza boxes with Pixel 4s AND fresh pizzas to keep fans’ hands busy while testing out the phone’s hands-free features.

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